INSURANCE & INVESTMENTS

DOM
LAFRANCE.

Plain-talking market intel, honest money-saving hacks, and personal guidance on insurance & investments — from a Licensed Financial Professional who actually picks up the phone.

Dom Lafrance
ON DUTY
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MARKET SNAPSHOT

The market in plain English.

No jargon. No fearmongering. Just the few numbers that actually matter for your household this quarter.

YTD AVG. ETF RETURN
+12.4%

Diversified Canadian/US blended index ETFs continue to outperform actively managed mutual funds — at a fraction of the fee.

BOC POLICY RATE
3.25%

Holding pattern through Q1.

5-YR FIXED MORTGAGE
~4.6%

Negotiable in most lender channels.

TFSA 2025 LIMIT
$7,000
RRSP DEADLINE
MAR 03
INFLATION (YoY)
2.1%
HACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTER
HACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTERHACKS · TIPS · TRICKS · SAVE MORE · INVEST SMARTER
MONEY HACKS

Small moves. Big compounding.

A revolving library of tactics I share with clients. Steal them. Use them. Tell a friend.

01

Cooking at home

Pick 3 meals you usually eat out. Example: Morning coffee + pastry Lunch burrito Weekend takeout dinner Recreate them at home for one week. Buy ingredients just for those 3 meals. Batch cook on Sunday (make 3–5 portions of each). Track the real numbers. Eating out: $10–$15 per meal = about $45 for 3 meals. Home version: $15–$20 of groceries = 6–8 meals. You’ve basically turned one day of eating out into almost a week of food. Lock in the savings. Whatever you would have spent eating out, move that amount straight to savings the same day. Do this every week and you can easily save $150–$300/month.

Money Hack
02

Negotiate your renewal

Every cable, internet, and insurance renewal is negotiable. A 10-minute call saves an average of $340/year.

Money Hack
03

Buy term, invest the difference

A 20-year term policy plus consistent ETF investing outperforms whole life for ~85% of households.

Insurance
04

Max your TFSA before your RRSP

If you're in a low-to-middle tax bracket today, TFSA contributions beat RRSP contributions on after-tax growth.

Tax Tip
05

Refinance when rates dip 0.75%+

The break-even on most mortgage refinances is under 18 months when the rate gap exceeds 75 bps.

Money Hack
06

Cancel one subscription tonight

The average Canadian pays for 4.2 subscriptions they haven't used in 90 days. Audit your card statement.

Money Hack
07

Automate before you spend

Move 15% of every paycheck into investments the same day it hits. You can't miss money you never see.

Money Hack
INSIGHTS

Reading worth your coffee break.

MAY 23
Market Insight↗ EXTERNAL
Dow adds nearly 300 points Friday for new record close

Stocks advanced Friday as easing Treasury yields helped Wall Street close out a choppy but ultimately positive week. The Dow Jones Industrial Average gained 294.04 points, or 0.58%, to finish at a record 50,579.70 after touching an intraday all-time high. The S&P 500 rose 0.37% to 7,473.47, while the Nasdaq Composite added 0.19% to end at 26,343.97. All three indexes closed in positive territory but pulled back from their session peaks, underscoring lingering uncertainty beneath the market’s upbeat finish. “It’s the everything market,” said Steve Sosnick, chief strategist at Interactive Brokers, noting that investors appeared more focused on not missing out on a potential Middle East peace development than on the risks of holding stocks into the weekend. Geopolitics remained a key driver. Hopes for progress toward ending the U.S.-Iran war helped calm some nerves, after reports that a Qatari delegation traveled to Tehran to help facilitate talks. Oil prices, which had spiked earlier in the week on fears of a prolonged conflict, settled modestly higher but below recent highs. Brent crude gained 0.9% to $103.54 a barrel, and West Texas Intermediate edged up 0.3% to $96.60. In fixed income, the 10-year Treasury yield fell nearly 3 basis points to around 4.56%, while the 30-year yield slipped more than 4 basis points to roughly 5.06%. That pullback offered relief after a bout of bond market volatility that saw the 30-year hit its highest level since 2007 and the 10-year reach a more-than-year high, stoking concerns about inflation and tighter financial conditions. On the corporate front, Qualcomm was a standout, surging almost 12% Friday and jumping 18.2% for the week, its third consecutive winning session. For the week, the S&P 500 rose 0.9%, its eighth straight weekly gain and longest winning streak since late 2023. The Dow climbed 2.1%, logging its third positive week in four, while the Nasdaq added 0.5%, securing its seventh advance in the past eight weeks.

MAY 18
Market Insight
NextEra Energy to buy Dominion in deal that unites two key players in race to power AI data centers

NextEra Energy has agreed to acquire Dominion Energy in an all‑stock deal that will create the world’s largest regulated electric utility, the companies announced Monday. The combined firm will be a major force in meeting surging power demand from AI data centers.

MAY 13
Insurance
How to read an insurance illustration without getting fooled

Permanent life insurance illustrations are full of optimistic projections. Here's what to question before signing.

MAY 13
Personal Finance
The TFSA mistake costing Canadians thousands

Treating your TFSA like a savings account is the most expensive habit in Canadian personal finance. Here's the fix.

MAY 13
Investing
Why dollar-cost averaging beats market timing

Most investors lose money trying to time the market. Here's the math behind why disciplined, automatic investing wins long-term.

Dom at his desk
ABOUT

I'm Dom. I help families keep more of what they earn.

Licensed Financial Professional with Experior Financial since 2023. Three years in, I've spent every day cutting through fine print, comparing carriers, and helping clients in Northern Ontario build portfolios that actually match their goals — not a salesperson's quota.

  • EST. 2023
    Experior Financial
  • 3 YRS
    Hands-on advising
  • LLQP
    Life insurance license
  • INDEPENDENT
    Carrier-agnostic
LET'S CONNECT

Ask me anything.

Whether it's "should I refinance?" or "what's the best TFSA strategy for $40k?" — I read every message and reply personally.

Monthly notes

Hey there, How can I help you?